Star Wars Celebration: Star Wars Merchandise Sneak Peek - Socalthrills
This post contains affiliate links and our team will be compensated if you make a purchase after clicking on the links. During the recent Star Wars Celebration convention, a four-day party dedicated to the enjoyment of all things Star Wars, one of the panel presentations focused on one of the things dear to many a Star Wars fan–merchandise. The first part of the presentation by members of the Lucasfilm Brand Merchandising & Product Design Team related some of the many measures they took to create the merchandise for Star Wars: Galaxy's Edge. In order to recreate the Jedi robes from the films, team members went to the Lucasfilm Archives and took detailed notes of the actual costumes so that guests purchasing them would feel the authenticity in them. The toys available in Galaxy's Edge were similarly inspired by what was seen on the screen in various Star Wars films and television series. Now joining the carefully crafted dolls at the Toydarian T...